... about FringeMedia ...
FringeMedia was formed in late 2002 by Rene Bridges, a journalist and communication specialist who had over 40 years' experience in publishing. With her partner Bevis England, himself a communicator with over 20 years experience in public relations and journalism, Rene launched the Titirangi Tatler in December 2002.
A free, monthly, A4 publication, the Tatler rapidly became a "must read" magazine because of its strong focus on its community and the people who live there. It has almost tripled its original circulation.
Rene passed away in November 2011, just as the 100th Tatler went to press. However, Bevis and the team Rene had built up continue to produce the publication, building on its past success to extend its reach, content, relevance and readership.
In March 2012, the Titirangi Tatler was threatened with closure by Conde Nast, owners of the UK Tatler magazine. The legal situation was far from clear and would have been expensive to resolve. Subsequent negotiations led to a stark choice: either continue to publish as the Titirangi Tatler (with our original masthead) or find a new name for the magazine. Since we had outgrown our original circulation area (Titirangi and its immediate environs) and were continuing to expand into other areas of West Auckland it was decided to go with a new name and The Fringe was born.
When you're on the fringe you could be on the inside looking out or the outside looking in ... On the western edge of Auckland, we do both. Being on the edge defines much of what makes our communities so special. (And, of course, Fringe of Heaven is what Titirangi means.)
The first Fringe was published in December 2012.
The name is the only thing that changed. The magazine continues to be edited, designed and produced by professionals who between them have more than a century of experience in magazines, publishing and community communication.
And The Fringe continues to build on the Tatler's reputation as a quality publication focused on the community. Lively, informative, entertaining and appealing to young and old alike it will continue to be second to none within its circulation area and will remain highly sought-after by readers and advertisers alike.
Every issue is delivered to 20,600 business and residential letterboxes and selected outlets such as libraries, community houses and cafes throughout West Auckland. The circulation covers an estimated 70,000+ readers, in New Lynn, Glen Eden, Kelston, Green Bay and out to Huia and Oratia, Titirangi Village and its surrounding districts and further afield. The area includes some of West Auckland's most affluent suburbs with Titirangi, in particular, experiencing a high volume of visitor traffic as a gateway to the popular West Coast beaches of Piha, Karekare and Whatipu and the 30,000 hectare recreational wilderness of the Waitakere Ranges.
Fringe Media also helps promote and strengthen the West Auckland community by producing a range of Proud to be a Westie T shirts, available through the gallery shop at Corbans Estate Arts Centre.
The talented and experienced team at FringeMedia not only produce The Fringe: they are also available to help organisations and businesses throughout its community with whatever print or communication services they require.
Contact the FringeMedia team:
By post - PO Box 60-469, Titirangi, Auckland 0604
By email - firstname.lastname@example.org
By phone - 817 8024